In conclusion

In conclusion Energy Supplement Drinks are a crucial piece of the economy, especially with their $10+ billion market. Some may continue to argue and say that they are unhealthy for you and should not be consumed, but lets face the truth, we all have times where a little bit of energy could of helped us out, and taken in moderation will have no harmful effects on your body. A good article that give lots of information on the effect of energy drinks. "Energy Drink Ingredients." Energy Drink Ingredients. Energy Fiend, 2008. Web. 14 May 2012. .

Energy Drinks marketing

Redbull, Monster, Rockstar, and other brands similar to these have a common advertisment method, sponsorships and sports. Redbull is the perfect example, they have people who race and have their decal on their cars, people who snowboard with their decal on their boards, people who motocross and rock their apparel. What all of this adds up to is the perfect marketing tool that grabs the younger generations attention.

"Little Competition: Energy Shots Aim for Big Profits." BevNET.com. Web. 14 May 2012.

Relaxtion Drinks

To give further proof that this is a growing industry, a new product that was launched in the 2000's has become a huge success. Anti-energy Drinks are marketed to help you "chill out" and unwind. A popular example would be Bob Marley's mellow mood. Product sales have doubled from 2008 to 2010, and expected to double again by 2014. This huge boom has created hundreds of new jobs and offered a product to be added to the growing market.

"Energy Drink." Wikipedia. Wikimedia Foundation, 13 May 2012. Web. 14 May 2012. .

The future

Looking into the future for this industry it looks very good, its such a big industry and it only continues to grow drastically. Some people would disagree with this statement because they say its only a fad and will pass with the current generation, I would respectively disagree with this theory because I feel you can always market it in some creative way that will get people interested in the product.

"Energy Drink." Wikipedia. Wikimedia Foundation, 13 May 2012. Web. 14 May 2012. .

The other kind of Energy Supplement Drink

If energy enhancing drinks werent enough, there has been a new supplement that has been getting increasingly popular over the past few years. Alcoholic Energy Drinks, Four Locos and Tilt are common examples, or using a energy drink as a mixer has also become increasingly popular. The bad thing with this is mixing an upper, such as caffiene, with a downer, alcohol, it causes mixed signals in your nervous system that makes your cardiac system act up. In result you could be spending some time in the hospital and paying a wonderful medical bil if you abuse this combination.

Energy Drink." Wikipedia. Wikimedia Foundation, 13 May 2012. Web. 14 May 2012. .

If they were banned

If Energy Drinks were banned across the world the economy would suffer greatly, we would be losing a $10+ billion dollar marktet, the world cant just take that kind of a hit and shake it off. Another thing to factor in would be the amount of jobs that would be lost, which most of the energy drinks are popular world wide. So what would the ban of Energy Drinks do besides hurt the economy?

"Little Competition: Energy Shots Aim for Big Profits." BevNET.com. Web. 14 May 2012. .

The attempt to ban

There has been many attempts, and some success in banning Energy drinks. One may wonder how and why someone would want to ban a drink that increases energy, but many people dont know that there has been over 100 deaths due to energy enhancing drinks since 2007. But the other half of the story is that over half of those deaths were due to alcohol and energy drinks being used together, a big concoction of chemicals. France banned Redbull after a 18 year old athelete died from drinking four cans of the energy drinks after playing basketball. But is it wise to ban a $10 plus billion dollar market from the world? If you ask me, its not worth it, just learn moderation.

"Energy Drink." Wikipedia. Wikimedia Foundation, 13 May 2012. Web. 14 May 2012. .

Economic Impact

By 2001 the Energy Drink market in the United States had grown to nearly 8 million in retail sales a year. The next five years the market grew by over 50% a year, reaching over $3 billion in 2005. Diet energy drinks are growing at twice that rate, as are the bigger 16oz sized energy drinks. In 2007 the energy drink market had reached over $5.4 billion, and many people predicited it would reach $10 billion before 2010. The big drink companies such as Coca Cola and Pepsi have tried to match the smaller companies innovation and creativity with little success.

"Energy Drink." Wikipedia. Wikimedia Foundation, 13 May 2012. Web. 14 May 2012. .

Health Hazards

"What do all these ingredients supposedly do to my body?" has become a popular question among energy drink consumers in the past few years. The answer to this quesion is that energy drinks tend to not have long term damages to the body if consumed in moederate amounts, its when energy drinks are misused or taken in overly large quantities that they can cause hadaches, jitters, nausea, blood thinning, and elevated blood pressure.

"Energy Drink Ingredients." Energy Drink Ingredients. Energy Fiend, 2008. Web. 14 May 2012. .

Energy Drinks quick boom

Energy Drinks are advertised as beverages that "boost energy". These advertsiments usually dont tell you that the boost of energy comes from sugar and caffeine, but rather that it comes from a blend of nutrients and vitamins. Pepsi and Coca Cola both introduced energy stimulant drinks in the early 90's, but it wasnt until the debut of Red Bull in 1997 that energy drinks became popular.

"Energy Drink." Wikipedia. Wikimedia Foundation, 05 Sept. 2012. Web. 10 May 2012. .